Success of Singapore partnership
paves the way for a similar campaign in Malaysia, Thailand and the Philippines
PHILIPPINES, 3
December 2014 – Easy Taxi and WeChat users
can now use the popular social communications app to book their Easy Taxi rides in
Malaysia, Thailand and the Philippines, as both companies build on the success
of the Singapore pilot programme launched last July.
“We
are happy to renew our partnership with WeChat, benefitting our users in
Malaysia, Thailand and the Philippines. The move further supports our regional
footprint, and the synergies between both apps will allow for a
greater mobility among smartphone users in our partner cities,” said
Daniel Torres, CEO of Easy Taxi Philippines. He explained how the partnership
is beneficial to both brands, as offering a taxi booking
functionality abroad enables WeChat to be part of one of the world’s most
disruptive technologies among startups. On the other hand, Easy Taxi expands its
reach across millions of WeChat users.
“The
response we have had in Singapore was quite overwhelming, and we wanted to
offer the same privilege to our users outside of the island-nation,” added Poshu Yeung, Vice President of International Business Group at
Tencent, the company behind the WeChat app.
He added that this is another great example of how WeChat, the fastest growing social communications app worldwide, successfully set up strong alliances with local market leaders in
providing users with a unique and convenient experience.
Similar to
Singapore, new users can easily download the WeChat app to Android, iOS, BlackBerry, and Windows Phone
devices. For existing users, they need to follow Easy Taxi’s official WeChat
account EasyTaxi_PH to be able to
use the taxi booking function.
Just follow Easy Taxi’s Official account (
EasyTaxi_PH) and book a ride with us for a chance to win a FREE ride with the
WeChat Cab.
The announcement is
expected to boost taxi bookings in the three countries, as passengers can look
forward to exciting deals and promotions only for WeChat and Easy Taxi users. In the Philippines, WeChat and Easy Taxi have
a special promo car. Users can book Easy Taxi through the WeChat app and get a
chance to win a free ride.
Apart from Malaysia,
Thailand and the Philippines, plans are underway to launch the partnership in
countries where both apps are available.
Easy Taxi is the world's
biggest taxi booking app, currently available across 170 cities in 33 countries
across four continents around the world. Founded in Brazil in 2011, the company
started expansion in Asia in 2013. The app is available
on iOS, Android, Windows Phone and Blackberry devices; and on all major
platforms including Firefox OS.
Follow us on Facebook and WeChat (EasyTaxi_PH).
About WeChat
WeChat envisions and innovates new ways for people to connect,
communicate and share. A mobile social communication app designed for
smartphone users, WeChat is the world's fastest growing social app with
hundreds of millions of users internationally. WeChat empowers users in fun and
dynamic ways, by bringing together messaging, social communication and games in
one seamless, interactive experience, with comprehensive privacy and security
settings that can be tailored as needed. WeChat is available free for download
on Android, BlackBerry, iOS, Symbian and Windows operating system.
Learn more about WeChat and download the app
at www.wechat.com
Check out Facebook Page: https://www.facebook.com/wechatapp
Dive into the world of WeChat through
Chatterbox, WeChat’s blog: http://blog.wechat.com
Watch cool videos on WeChat’s official
YouTube channel: www.youtube.com/WeChatVideo
